Results of search for 'su:"Communication in marketing"'

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	1.	PRINCIPLES OF INTEGRATED MARKETING COMMUNICATIONS : A MALAYSIA CASEBOOK / Hasrina Mustafa, Siti Aishah Chu Abdullah, Shuhaida Md Noor by HASRINA MUSTAFA [author] Shuhaida Md Noor [author ] Siti Aishah Chu Abdullah [author ] Material type: Text; Format: print ; Literary form: Not fiction Publisher: Pulau Pinang : Penerbit Universiti Sains Malaysia, 2022Copyright date: ©2022 Availability: Items available for loan: UMK Kampus Kota (3)Call number: HF5415.125. H37 2022, ... Place hold
	2.	Advertising, Promotion, and other Aspects of Integrated Marketing Communications / J. Craig Andrews, Marquette University, Terence A. Shimp, University of South Carolina by Andrews, J. Craig [author ] Shimp, Terence A [author] Edition: Eleventh Edition Publisher: Australia ; United States : Cengage, 2025Copyright date: ©2025 Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.123 .S537 2025. Place hold
	3.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- [author.] Belch, George E. (George Edward), 1951- [author. ] Belch, Michael A [author. ] Edition: Eleventh edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Irwin McGraw-Hill, 2018Copyright date: ©2018 Availability: Items available for loan: UMK Kampus Kota (4)Call number: HF5823 .B45 2018, ... Place hold
	4.	Advertising, Promotion and other aspects of Integrated Marketing Communication / Terence A. Shimp, J. Craig Andrews. by Andrews, J. Craig [author] Shimp, Terence A [author] Edition: Tenth edition Material type: Text; Format: print ; Literary form: Not fiction Publisher: Australia : Cengage, 2018Copyright date: ©2018 Availability: Items available for loan: UMK Kampus Kota (7)Call number: HF5415.123 .S55 2018, ... Items available for reference: UMK Kampus Bachok: Not for loan (1)Call number: HF5415.123 .S55 2018. Place hold
	5.	MARKETING COMMUNICATIONS / JOHN EGAN by Egan, John, 1952- [author] Edition: Fourth Edition Material type: Text; Format: print ; Literary form: Not fiction Publisher: Los Angeles : SAGE, 2023Copyright date: ©2023 Availability: Items available for loan: UMK Kampus Kota (5)Call number: HF5415.123 .E33 2023, ... Place hold
	6.	Influencer marketing : building brand communities and engagement / edited by Sevil Yesiloglu and Joyce Costello. by Costello, Joyce [editor. ] Yesiloglu, Sevil [editor. ] Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : Routledge, 2021Copyright date: ©2021 Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415 .I54 2021. Place hold
	7.	Service marketing communications / Jochen Wirtz. by Wirtz, Jochen Series: Winning in service markets series ; 5 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey : World Scientific Publishing Company, 2017 Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.123 .W57 2017. Place hold
	8.	Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack. by Clow, Kenneth E [author.] Baack, Donald [author.] Edition: 3rd edition Material type: Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, 2007Copyright date: ©2007 Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.123 .C56 2007. Place hold
	9.	Entertainment marketing & communication : selling branded performance, people, and places / Shay Sayre. by Sayre, Shay Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, ©2008 Other title: Entertainment marketing and communication Availability: Items available for loan: UMK Kampus Kota (1)Call number: GV188.3.U6 S28 2008. Place hold
	10.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch by Belch, George E Belch, Michael A Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, 2007 Availability: Items available for loan: UMK Kampus Bachok (1)Call number: HF5823 .B45 2007 OS. Place hold
	11.	No cover image available Advertising campaign strategy : a guide to marketing communication plans / Donald E. Parente. Edition: 4th edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Mason, Ohio : Thomson/South-Western, c2006 Other title: Guide to marketing communication plans Marketing communication plans Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5837 .A38 2006, ... Place hold
	12.	Advertising, promotion, and other aspects of integrated marketing communications by Shimp, Terence A [author.] Shimp, Terence A. Advertising, promotion & supplemental aspects of integrated marketing communications Edition: 7th edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Mason, OH : Thomson/South-Western, c2007 Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.12 .S54 2007 . Place hold
	13.	The white paper marketing handbook : how to generate more leads and sales by offering your customers free white papers, special reports, booklets, and CDs / Robert W. Bly. by Bly, Robert W [author.] Material type: Text; Format: print ; Literary form: Not fiction Publisher: Mason, Ohio : Thomson, c2005 Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.12 .B585 2005 . Place hold
	14.	Simply marketing communications by Fill, Chris Material type: Text; Format: print ; Literary form: Not fiction Language: E Publication details: England, Pearson Education 2006 Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.F555 2006. Place hold
	15.	Marketing communications : a European perspective by Pelsmacker, Patrick De Geuens, Maggie Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: E Publication details: England, Prentice-Hall 2007 Availability: Not available: UMK Kampus Kota: Damaged (1).
	16.	Marketing communications : contexts, strategies, and applications / Chris Fill. by Fill, Chris Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Pearson Education Ltd, 2005 Availability: Not available: UMK Kampus Kota: Damaged (1). UMK Kampus Kota: In Processing(Cataloging) (1).
	17.	Search engine marketing / Andreas Ramos, Stephanie Cota. by Ramos, Andreas Material type: Text; Format: print Publication details: New York : McGraw-Hill, c2009 Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.1265 .R357 2009. Not available: UMK Kampus Kota: Damaged (1). Place hold
	18.	Strategic integrated marketing communication : theory and practice / Larry Percy. by Percy, Larry Material type: Text; Format: print ; Literary form: Not fiction Publication details: Amsterdam ; London : Butterworth-Heinemann, c2008 Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.123 .P47 2008 OS. Place hold
	19.	Integrated marketing communications : strategic planning perspectives / Keith J. Tuckwell by Tuckwell, Keith J. (Keith John), 1950- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Toronto : Pearson Prentice Hall, 2007 Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.123 T82 2007. Place hold
	20.	Negotiating / Susan Lowe and Louise Pile. by Lowe, Susan Pile, Louse Material type: Text; Format: print ; Literary form: Not fiction Publication details: England : Delta Publishing, 2007 Availability: Items available for reference: UMK Kampus Jeli: Not for loan (1)Call number: HF5415.13 .L69 2007 . Not available: UMK Kampus Kota: Damaged (2).

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