Strategies for the Digital Customer Experience : Connecting Customers with Brands in the Phygital Age / Wided Batat
Material type:
TextSeries: New Horizons in Marketing SeriesPublisher: Cheltenham, UK ; Northampton, MA : Edward Elgar Publishing, 2022Copyright date: ©2022Description: xiv, 258 pages ; 24 cmContent type: - text
- unmediated
- volume
- 9781800371880
| Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
Open Shelf
|
UMK Kampus Kota | UMK Kampus Kota | FKP | Kampus Kota Open Shelf | HF5415.5 .B38 2022 (Browse shelf(Opens below)) | Available | 10390548 |
Browsing UMK Kampus Kota shelves, Shelving location: Kampus Kota Open Shelf, Collection: FKP Close shelf browser (Hides shelf browser)
| HF5415.5 .A35 2022 Adoption and Implementation of AI in Customer Relationship Management / | HF5415.5 .B34 2016 Hug your haters : how to embrace complaints and keep your customers / | HF5415.5 .B375 2011 Beyond the familiar : long-term growth through customer focus and innovation / | HF5415.5 .B38 2022 Strategies for the Digital Customer Experience : Connecting Customers with Brands in the Phygital Age / | HF5415.5 .B56 2013 People love you : the real secret to delivering legendary customer experiences / | HF5415.5 .B569 2010 People buy you : the real secret to what matters most in business / | HF5415.5 .B76 2009 Answering the ultimate question : how Net Promoter can transform your business / |
Dr. Syamsuriana Binti Sidek
Fakulti Keusahawanan Dan Perniagaan
Includes bibliographical references (pages 244-256) and index
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