Customer-centric marketing : a pragmatic framework / Ravi, R., and Baohong Sun.
Material type:
TextPublication details: Cambridge, Massachusetts : The MIT Press, 2016.Description: ix, 136 p. : ill. ; 23 cmISBN: - 9780262529051
| Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
Open Shelf
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UMK Kampus Kota | UMK Kampus Kota | FKP | Kampus Kota Open Shelf | HF5415.55 .R38 2016 (Browse shelf(Opens below)) | Available | 10334281 |
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Includes bibliographical references (p. 121-125) and index
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