Your search returned 14 results.

Sort
Results
1.
Sustainable destination branding and marketing : strategies for tourism development / edited by Anukrati Sharma, Juan Ignacio Pulido Fernández, Azizul Hassan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Wallington, Oxfordshire, UK ; Boston, Massachusetts : CAB International, 2020Copyright date: ©2020
Other title:
  • Strategies for tourism development
Availability: Items available for loan: UMK Kampus Kota (1)Call number: G156.5.S87 S87 2020.

2.
Online Place Branding: The Case of Hong Kong/ Phoenix Lam by Series: Routledge Advances in Management and Business Studies
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London; New York: Routledge/Taylor & Francis Group, 2021Copyright date: ©2021
Availability: Items available for loan: UMK Kampus Kota (5)Call number: HF5415.1265 .L36 2021, ...

3.
Urban Events, Place Branding and Promotion : Place Event Marketing / Edited by Waldemar Cudny by Series: Routledge Contemporary Perspectives on Urban Growth
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Milton Park, Abingdon, Oxon ; New York, NY : Routledge, 2020Copyright date: ©2020
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HT325 .U74 2020.

4.
Destination marketing : an integrated marketing communication approach / Steven Pike. by
Material type: Text Text; Format: print
Publication details: Amsterdam ; London : Butterworth-Heinemann, 2008
Availability: Items available for loan: UMK Kampus Kota (1)Call number: G155.A1 P55 2008. Not available: UMK Kampus Kota: Damaged (1).

5.
The four P's marketing strategies [videorecording] / producer, Mark Pearce by
Material type: Film Film; Format: electronic ; Type of visual material: videorecording
Publication details: Bendigo, Vic. : Video Education Australiasia , c2009
Other title:
  • Marketing strategies.
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415 .F68 2009 AV.

6.
How to brand nations, cities and destinations : a planning book for place branding / Teemu Moilanen and Seppo Rainisto. by
Material type: Text Text; Format: print
Publication details: Basingstoke [England] ; New York : Palgrave Macmillan, 2009
Availability: Items available for loan: UMK Kampus Kota (1)Call number: G155.A1 M56 2009 OS.

7.
Towards effective place brand management : branding European cities and regions / [edited by] Gregory J. Ashworth, Mihalis Kavaratzis. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cheltenham, UK ; Northampton, MA : Edward Elgar, c2010
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: HF5415.12.E8 T696 2010 OS.

8.
Strategic brand positioning of tourism destinations / Parikshat Singh Manhas. by
Material type: Text Text; Format: print
Publication details: New Delhi : Kanishka Publishers, Distributors, 2012
Availability: Items available for loan: UMK Kampus Kota (1)Call number: G155 .I4 M36 2012.

9.
Landscape and branding : the promotion and production of place / Nicole Porter. by Series: Routledge research in landscape and environmental design
Material type: Text Text; Format: print
Publication details: New York, NY : Routledge, 2016
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: BH301.L3 P67 2016.

10.
Brand-driven city building and the virtualizing of space / Alexander Gutzmer. by Series: Routledge research in planning and urban design
Material type: Text Text; Format: print
Publication details: London ; New York, NY : Routledge, 2014
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HT166 .G88 2014.

11.
Nation branding : concepts, issues, practice / Keith Dinnie. by
Material type: Text Text; Format: print
Publication details: London New York : Routledge, 2015
Availability: Items available for loan: UMK Kampus Kota (1)Call number: JZ1316 .D56 2015.

12.
Tourist clusters, destinations and competitiveness : theoretical issues and empirical evidences / edited by Francesco Capone. by Series: Routledge Advances in Regional Economics, Science and Policy
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : Routledge is an imprint of the Taylor & Francis Group, an Informa Business, 2016
Availability: Items available for loan: UMK Kampus Kota (1)Call number: G155.A1 T68 2016.

13.
An Insider's Guide to Place Branding : Shaping The Identity And Reputation Of Cities, Regions And Countries / Florian Kaefer by Series: Management for professionals
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Cham, Switzerland : Springer, 2021Copyright date: ©2021
Availability: Items available for loan: UMK Kampus Kota (3)Call number: HF5415.1257. K34 2021, ...

14.
Handbook on place branding and marketing / edited by Adriana Campelo. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cheltenham, UK : Edward Elgar Publishing, 2017
Availability: Items available for loan: UMK Kampus Kota (1)Call number: G155.A1 H37 2017.

Pages

©2025 Pustaka Universiti Malaysia Kelantan

THE OFFICE OF LIBRARY AND KNOWLEDGE MANAGEMENT