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1.
Marketing Innovation Strategies and Consumer Behavior / Edited by Belem Barbosa by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Hershey, PA : Business Science Reference, 2024Copyright date: ©2024
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415. M37 2024.

2.
SUPERFANS : THE EASY WAY TO STAND OUT, GROW YOUR TRIBE, AND BUILD A SUCCESSFUL BUSINESS / PAT FLYNN by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: San Diego : Get Smart Books, 2019Copyright date: ©2019
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5415.32 .F59 2019, ...

3.
Unthinking : the surprising forces behind why we buy / Harry Beckwith. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York : Business Plus, c2011Copyright date: ©2011
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: HF5415.32 .B43 2011.

4.
Retail marketing / edited by 3G E-learning LLC, USA. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA : 3G E-Learning LLC, 2017
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5429 .R47 2017, ...

5.
CONSUMER BEHAVIOUR / ZUBIN SETHNA by
Edition: Fifth Edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Los Angeles : SAGE Publications, 2023Copyright date: ©2024
Availability: Items available for loan: UMK Kampus Kota (5)Call number: HF5415.32 .S48 2023, ...

6.
The end of online shopping : the future of new retail in an always connected world / Wijnand Jongen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey : World Scientific Publishing Co. Pte. Ltd., 2018
Other title:
  • Future of new retail in an always connected world
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5548.32 .J67 2018.

7.
Consumer Buying Behaviour : A MALAYSIAN PERSPECTIVE / Editor YATY SULAIMAN. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Sintok, Kedah : Penerbit Universiti Utara Malaysia : Universiti Sultan Sharif Ali Brunei , 2023Copyright date: ©2023
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: HF5415.32 .C660 2023. UMK Kampus Kota (3)Call number: HF5415.32 .C660 2023, ...

8.
Consumer behaviour : a European outlook / Leon G. Schiffman, Leslie Lazar Kanuk and HaÌŠvard Hansen. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: Harlow, England ; New York : Pearson Financial Times/Prentice Hall, 2012
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5415.33.E85 H36 2012, ... Not available: UMK Kampus Kota: Damaged (1).

9.
Gendered Marketing / Pauline Maclaran and Andreas Chatzidakis by Series: Gendered management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Cheltenham, UK : Edward Elgar Publishing, 2022Copyright date: ©2022
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5414 .M33 2022.

10.
Artificial Intelligence and Financial Behaviour / Edited by Riccardo Viale, Shabnam Mousavi, Umberto Filotto, and Barbara Alemanni by Series: Behavioural financial regulation and policy (BEFAIRLY) series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Cheltenham, UK : Edward Elgar Publishing, 2023Copyright date: ©2023
Availability: Items available for loan: UMK Kampus Kota (1)Call number: Q335 .A78 2023.

11.
Dollars and sense : how we misthink money and how to spend smarter / Dan Ariely and Jeff Kreisler. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : Harper, an imprint of Harper Collins Publishers, 2017
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HC79.C6 .A75 2017.

12.
Consumer Behaviour in Hospitality and Tourism : Contemporary Perspectives and Challenges / Edited by Saloomeh Tabari, Wei Chen and Nazan Colmekcioglu by
Publisher: London ; New York, NY : Routledge, 2025Copyright date: ©2025
Availability: Items available for loan: UMK Kampus Kota (1)Call number: G155.A1 C667 2025.

13.
Consumer Behavior : New Essays on the Study of Consumption / Morris B. Holbrook by Series: Routledge Interpretive Marketing Research
Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2025Copyright date: ©2025
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.32 .H653 2025.

14.
Neurosensory and Neuromarketing Impacts on Consumer Behavior / Reena Malik, Chitkara University, India, Shivani Malhan, Chitkara University, India, Manpreet Arora, Central University of Himachal Pradesh, India. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Hershey PA : IGI Global, 2025Copyright date: ©2025
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.12615 .N49 2025.

15.
The SAGE handbook of consumer culture / edited by Olga Kravets ... [et al] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles : SAGE Publications Ltd, 2018
Other title:
  • Handbook of consumer culture
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5415.32 .S24 2018, ...

16.
The behaviour business : how to apply behavioural science for business success / Richard Chataway ; foreword by Rory Sutherland. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Petersfield, Hampshire, Great Britain : Harriman House, 2020
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.32 .C43 2020.

17.
Shaking up Measures of Consumer Economic Well-being / Thijs ten Raa, Utrecht School of Economics, The Netherlands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New Jersey : World Scientific Publishing Co. Pte. Ltd., 2022Copyright date: ©2022
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.32 .R323 2022.

18.
Mobile marketing channel : online consumer behavior / Rink L.Henry. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New Rochelle, New York: Magnum Publishing, 2020
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.1265 .H46 2020.

19.
Consumer behaviour and advertising management / Conner Acevedo. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : ETP, 2018
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5823 .A24 2018.

20.
Digitalized Markets / Edited by Johan Hagberg, Hans Kjellberg
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : Routledge, 2021Copyright date: ©2021
Availability: Items available for loan: UMK Kampus Kota (5)Call number: HM851 .D54 2021, ...

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