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1.
Customer relationship management : the foundation of contemporary marketing strategy / Roger J. Baran and Robert J. Galka. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Routledge, Taylor & Francis Group, 2017
Other title:
  • CRM.
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.55 .B37 2017.

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2.
Principles of customer relationship management / Roger J. Baran, Robert J. Galka, Daniel P. Strunk. by
Edition: Student ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : Thomson/South-Western, c2008
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.55 .B36 2008 OS.

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Principles of customer relationship management / Roger J. Baran, Robert J. Galka, Daniel P. Strunk. by
Material type: Text Text; Format: print
Publication details: Mason, Ohio : Thomson/South-Western, c2008
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.55 .B36 2008 OS.

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