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1.
Multivariate data analysis / Joseph F. Hair, Jr., William C. Black, Barry J. Babin, Rolph E. Anderson. by
Edition: Eighth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Andover, Hampshire : Cengage, [2019]Copyright date: ©2019
Availability: Items available for loan: UMK Kampus Kota (2)Call number: QA278 .H35 2019, ... Not available: UMK Kampus Kota: On Holdshelf (1).

2.
Business research methods. William G. Zikmund, Barry J. Babin, Jon C. Car, Mitch Griffin. by
Edition: 8th edition, International edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: [Mason, Ohio?] : South-Western/Cengage Learning, 2010Copyright date: ©2010
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HD30.4. B87 2010 .

3.
Exploring marketing research / William G. Zikmund, Barry J. Babin. by
Edition: 9th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Mason, OH ; Thomson/ South-Western, c2007
Availability: Items available for reference: UMK Kampus Bachok: Not for loan (1)Call number: HF5415.2 .Z54 2007 REF.

4.
Essentials of marketing research / William G. Zikmund, Barry J. Babin. by
Edition: 3rd. edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Mason, Ohio : Thomson/South-Western, c2007
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.2 .Z55 2007 .

5.
Essentials of marketing research / William G. Zikmund, Barry J. Babin. by
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: Mason, Ohio : South-Western Cengage Learning,, c2010 [i.e. 2009]
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.2 .Z55 2010 OS.

6.
Exploring marketing research / William G. Zikmund, Barry J. Babin. by
Edition: 10th Ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia ; Mason, OH : Cengage Learning, c2010
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.2 .Z54 2010 OS.

7.
Essentials of marketing research / William G. Zikmund, Barry J. Babin. by
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: Mason, Ohio : South-Western/Cengage Learning, c2010
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.2 .Z537 2010.

8.
Exploring marketing research / William G. Zikmund, Barry J. Babin. by
Edition: 10th ed.
Material type: Text Text; Format: print
Publication details: Australia ; Mason, OH : Cengage Learning, c2010
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.2 .Z54 2010 OS. Items available for reference: UMK Kampus Bachok: Not for loan (1)Call number: HF5415.2 .Z54 2010 REF.

9.
Essentials of marketing research / William G. Zikmund, Barry J. Babin. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : South-Western/Cengage Learning, c2010
Availability: Items available for loan: UMK Kampus Kota (3)Call number: HF5415.2 .Z537 2010 , ...

10.
CB4 / by Barry Babin, Eric Harris. by
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: Mason, Ohio : Andover : South-Western ; Cengage Learning [distributor], 2013
Other title:
  • Consumer behavior
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.32 .B335 2013.

11.
Essentials of marketing research / William G. Zikmund, Barry J. Babin. by
Edition: 5th ed.
Material type: Text Text; Format: print
Publication details: Australia ; Mason, OH : South-Western Cengage Learning, c2013
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.2 .Z537 2013.

12.
Exploring marketing research / Barry J. Babin, William G. Zikmund. by
Edition: 11th Edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: United States : Cengage Learning, 2016
Availability: Items available for loan: UMK Kampus Kota (3)Call number: HF5415.2 .B33 2016, ... Items available for reference: UMK Kampus Bachok: Not for loan (1)Call number: HF5415.2 .B33 2016.

13.
Essentials of marketing research / Barry J. Babin, William G. Zikmund. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, MA, USA : Cengage Learning, 2016
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.2 .B33 2016.

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