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Essentials of marketing research / William G. Zikmund, Barry J. Babin.

By: Contributor(s): Material type: TextTextPublisher: Mason, Ohio : Thomson/South-Western, c2007Edition: 3rd. editionDescription: xvii, 414 pages: colour illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780324320879
Subject(s):
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode
Open Shelf Open Shelf UMK Kampus Kota UMK Kampus Kota DEFAULT Kampus Kota Open Shelf HF5415.2 .Z55 2007 (Browse shelf(Opens below)) Available 10003141

Includes bibliographical references (p. 405-410) and index.

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