Cross-cultural marketing : theory, practice and relevance / Dawn Burton.
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TextPublication details: Milton Park, Abingdon, Oxon ; New York, NY : Routledge, 2009.ISBN: - 9780415448925
| Item type | Current library | Home library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
Open Shelf
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UMK Kampus Kota | UMK Kampus Kota | DEFAULT | Kampus Kota Open Shelf | HF5415 .B87 2009 OS (Browse shelf(Opens below)) | 1 | Available | 10031406 |
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| HF5415 .B777 2004 Entrepreneurial marketing : real stories and survival strategies / | HF5415 .B777 2004 Entrepreneurial marketing : real stories and survival strategies / | HF5415 .B777 2004 Entrepreneurial marketing : real stories and survival strategies / | HF5415 .B87 2009 OS Cross-cultural marketing : theory, practice and relevance / | HF5415 .B874 2005 Marketing | HF5415 .B874 2012 OS Marketing / | HF5415 .B874 2012 OS Marketing / |
Fakulti Keusahawanan dan Perniagaan
Includes bibliographical references and index.
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