Building global biobrands : taking biotechnology to market / Franco̧ise Simon, Philip Kotler ; foreword by Kevin Sharer.

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Material type: Text

TextPublication details: New York : Free Press, c2003.Description: xv, 336 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Status	Notes	Date due	Barcode
Open Shelf	UMK Kampus Kota	UMK Kampus Kota	GENERAL	Kampus Kota Open Shelf	HD9999.B442 S56 2003 (Browse shelf(Opens below))	Available	gift.		10348679

Includes bibliographical references (p. 293-310) and index

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