Principles of customer relationship management / (Record no. 8617)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01031nam a2200301 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | VRT |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241105232948.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090209 2008 ohua i 000 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2006-908267 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780324322385 (Student ed.) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| -- | 200902091132 |
| -- | asmak |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5415.5 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | .B36 2008 OS |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Baran, Roger Joseph, |
| Dates associated with a name | 1945- |
| 245 1# - TITLE STATEMENT | |
| Title | Principles of customer relationship management / |
| Statement of responsibility, etc. | Roger J. Baran, Robert J. Galka, Daniel P. Strunk. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Student ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Mason, Ohio : |
| Name of publisher, distributor, etc. | Thomson/South-Western, |
| Date of publication, distribution, etc. | c2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 511 p. : |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Fakulti Keusahawanan & Perniagaan |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Customer relations |
| General subdivision | Management |
| Form subdivision | Textbooks. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Relationship marketing |
| Form subdivision | Textbooks. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Galka, Roger J. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Strunk, Daniel P. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b10086080 |
| b | 05-12-17 |
| c | 05-12-17 |
| 910 ## - USER-OPTION DATA (OCLC) | |
| User-option data | vtls000008926 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Open Shelf |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | k |
| Operator's initials, OID (RLIN) | - - |
| Cataloger's initials, CIN (RLIN) | m |
| First date, FD (RLIN) | a |
| -- | - |
| -- | eng |
| -- | ohu |
| -- | 0 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| UMK Kampus Kota | UMK Kampus Kota | Kampus Kota Open Shelf | 17/12/2005 | 516.82 | .i10062233 | 4 | HF5415.5 .B36 2008 OS | 10010210 | 05/11/2024 | 05/11/2024 | Open Shelf |