000 00913 a2200265 4500
003 UMK
005 20250706213547.0
008 250623b |||||||| |||| 00| 0 eng d
020 _a9781032585116
040 _aDLC
_cDLC
_beng
_dUMK
_erda
050 _aHF5415.1265
_b.A26 2025
245 0 0 _aAdvances in Digital Marketing in the Era of Artificial Intelligence :
_bCase Studies and Data Analysis for Business Problem Solving /
_cEdited by Moez Ltifi
264 1 _aBoca Raton :
_b CRC Press,
_c2025
264 4 _c©2025
300 _axii, 316 pages :
_billustrations ;
_c26 cm
336 _atext
_2rdacontent
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
500 _aDr. Tahirah Binti Abdullah
504 _aIncludes bibliographical references and index
650 1 0 _aInternet marketing
650 2 0 _aArtificial intelligence
700 _aLtifi, Moez,
_eeditor
942 _c1
_2lcc
999 _c130852
_d130852