| 000 | 00901nam a2200265 4500 | ||
|---|---|---|---|
| 003 | VRT | ||
| 005 | 20241106090721.0 | ||
| 008 | 170615s2016 maua b 001 0 eng | ||
| 020 | _a9780262529051 | ||
| 039 | 9 |
_a201710050951 _btiey _y201706151159 _zsiti |
|
| 090 |
_aHF5415.55 _b.R38 2016 |
||
| 100 | 1 |
_aRavi, R. _q(Ramamoorthi), _d1969- |
|
| 245 | 1 | 0 |
_aCustomer-centric marketing : _ba pragmatic framework / _cRavi, R., and Baohong Sun. |
| 260 |
_aCambridge, Massachusetts : _bThe MIT Press, _c2016. |
||
| 300 |
_aix, 136 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references (p. 121-125) and index | ||
| 650 | 0 | _aCustomer relations. | |
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 | _aRelationship marketing. | |
| 700 | 1 | _aSun, Baohong. | |
| 907 |
_a.b11078297 _b05-12-17 _c05-12-17 |
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| 910 | _avtls000109544 | ||
| 942 | _c1 | ||
| 998 |
_ak _b - - _cm _da _e- _feng _gmau _h0 |
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| 999 |
_c107598 _d107598 |
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