000 00846nam a2200241 4500
003 VRT
005 20241106090654.0
008 170524s2013 nyu bi 000 0 eng
020 _a9780814432617
039 9 _a201707121442
_bizzati
_c201707121024
_dtiey
_y201705241604
_zhakim
090 _aHF5415.13
_b.S36 2013
100 1 _aScott, David T.
245 1 4 _aThe new rules of lead generation :
_bproven strategies to maximize marketing ROI /
_cDavid T. Scott.
260 _aNew York :
_bAMACOM, American Management Association,
_c2013.
300 _aviii, 280 p. ;
_c24 cm.
504 _aIncludes bibliographical references and index
650 0 _aMarketing
_xManagement.
650 0 _aStrategic planning.
907 _a.b11062848
_b05-12-17
_c05-12-17
910 _avtls000107932
942 _c1
998 _ak
_b - -
_cm
_da
_e-
_feng
_gnyu
_h4
999 _c106055
_d106055