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1.
Social marketing in the 21st century / Alan R. Andreasen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: ©2006Publisher: Thousand Oaks, Calif. : Sage Publications, c2006
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5414 .A527 2006. Not available: UMK Kampus Kota: Damaged (2).

2.
Corporate social responsibility by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: E
Publication details: John Wiley & Sons, USA 2005
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: HD60 .K67 2005.

3.
Social marketing improving the quality of life by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: E
Publication details: Sage Pub., London 2002
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5414 .K67 2002.

4.
Explorations of marketing in society / Gregory T. Gundlach, Lauren G. Block, William L. Wilkie [editors] by
Material type: Text Text; Format: print
Publication details: Mason, Ohio : Thomson, c2007
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5414 .E96 2007. Not available: UMK Kampus Kota: Damaged (1). UMK Kampus Kota: In Processing(Cataloging) (1).

5.
Social marketing : advances in research and theory / Debra Z. Basil, Walter Wymer, editors. by
Material type: Text Text; Format: print
Publication details: Binghamton, NY : Best Business Books, 2007
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5414 .S635 2007 OS.

6.
Designing for the greater good : the best of cause- related marketing and nonprofit design / [Peleg Top and Jonathan Cleveland]. by
Material type: Text Text; Format: print
Publication details: New York : Collins Design, 2010
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5414 .T67 2010 OS.

7.
Social marketing for public health : global trends and success stories / edited By Hong Cheng, Philip Kotler, Nancy R. Lee. by
Material type: Text Text; Format: print
Publication details: Sudbury, Mass. : Jones and Bartlett, c2011
Availability: Items available for loan: UMK Kampus Kota (1)Call number: RA427.8 .S625 2011 OS. Not available: UMK Kampus Kota: Damaged (1).

8.
ROI of Social Media : how to improve the return on your social marketing investment / Guy Powell, Steven Groves, Jerry Dimos. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : John Wiley & Sons (Asia), c2011
Other title:
  • Return of investment of social media.
  • ROI of social media.
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: HF5415.1265 .P69 2011 OS. UMK Kampus Kota (1)Call number: HF5415.1265 .P69 2011 OS. Not available: UMK Kampus Kota: Damaged (1).

9.
Social media marketing : the next generation of business engagement / Dave Evans with Jake McKee. by Series: Serious skills
Material type: Text Text; Format: print
Publication details: Indianapolis, Ind. : Wiley Pub., c2010
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.1265 .E927 2010. Not available: UMK Kampus Kota: Damaged (1).

10.
Hands-on social marketing : a step-by-step guide to designing change for good / Nedra Kline Weinreich. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: Los Angeles : Sage Publications, c2011
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5414 .W44 2011 OS.

11.
Social marketing to protect the environment : what works / Doug McKenzie-Mohr ... [et al.]. by
Material type: Text Text; Format: print
Publication details: Thousand Oaks : Sage Publications, c2012
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5414 .S664 2012, ...

12.
Social media marketing : an hour a day / Dave Evans ; foreword by Susan Bratton. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Indianapolis, Ind. : Wiley, c2012
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5414 .E93 2012, ... Not available: UMK Kampus Kota: Damaged (1). UMK Kampus Kota: In Processing(Cataloging) (1).

13.
Principles and practice of social marketing : an international perspective / Rob Donovan, Nadine Henley. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge ; New York : Cambridge University Press, 2010
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5414 .D66 2010, ...

14.
Social media for social good : a how-to guide for nonprofits / Heather Mansfield. by
Material type: Text Text; Format: print
Publication details: New York : McGraw-Hill, c2012
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HD62.6 .M367 2012.

15.
Corporate social responsibility : doing the most good for your company and your cause / Philip Kotler and Nancy Lee. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2005
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HD60 .K67 2005.

16.
Content to commerce : engaging consumers across paid, owned and earned channels / Avi Savar. by
Material type: Text Text; Format: print
Publication details: Hoboken, New Jersey : Wiley, [2013]
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5414 .S378 2013.

17.
ROI of Social Media : how to improve the return on your social marketing investment / Guy Powell, Steven Groves, Jerry Dimos. by
Material type: Text Text; Format: print
Publication details: Singapore : John Wiley & Sons (Asia), c2011
Other title:
  • Return of investment of social media
  • ROI of social media
Availability: Items available for loan: UMK Kampus Jeli (1)Call number: HF5415.1265 .P69 2011.

18.
Visual social marketing for dummies / Krista Neher. by Series: For dummies
Material type: Text Text; Format: print
Publication details: Hoboken, New Jersey : John Wiley & Sons, c2014
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5414 .N44 2014, ...

19.
Cause marketing for dummies / by Joe Waters & Joanna MacDonald. by Series: For dummies
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ : Wiley, c2011
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5414 .W38 2011. Not available: UMK Kampus Kota: Damaged (1).

20.
Built in social : essential social marketing practices for every small business / Jeff Korhan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, New Jersey : Wiley, [2013]
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5414 .K667 2013. Not available: UMK Kampus Kota: Damaged (1).

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