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Innovation Analytics : Tools for Competitive Advantage / Editors, Nachiappan Subramanian, University of Sussex, UK, S.G. Ponnambalam, Vellore Institute of Technology, India, Mukund Janardhanan, University of Leicester, UK by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey : World Scientific, 2023Copyright date: ©2023
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.15 .I56 2023.
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Understanding brands / Peter Cheverton. by Series: Creating success
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London ; Philadelphia : Kogan Page, 2006
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HD69.B7 U53 2006.
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Product strategy and management / Michael Baker and Susan Hart. by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : FT Prentice Hall, 2007
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.1 .B35 2007 OS. Not available: UMK Kampus Kota: Damaged (1).
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