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How to brand nations, cities and destinations : a planning book for place branding / Teemu Moilanen and Seppo Rainisto.

By: Contributor(s): Material type: TextTextPublication details: Basingstoke [England] ; New York : Palgrave Macmillan, 2009.Description: ix, 202 p. : ill. ; 25 cmISBN:
  • 9780230220928
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode
Open Shelf Open Shelf UMK Kampus Kota UMK Kampus Kota DEFAULT Kampus Kota Open Shelf G155.A1 M56 2009 OS (Browse shelf(Opens below)) Available 10038286

Includes bibliographical references (p. 189-196) and index.

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