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Marketing management and communications in the public sector / Martial Pasquier and Jean-Patrick Villeneuve.

By: Contributor(s): Material type: TextTextSeries: Routledge masters in public managementPublication details: New York : Routledge, 2012.Description: x,216 p. : ill. ; 24 cmISBN:
  • 9780415448970
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode
Open Shelf Open Shelf UMK Kampus Kota UMK Kampus Kota DEFAULT Kampus Kota Open Shelf JF1525.P8 P37 2012 OS (Browse shelf(Opens below)) Available 10058981

Fakulti Keusahawanan & Perniagaan.

Includes bibliographical references and index.

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