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1.
Advertising principles and practice / William Wells, John Burnett, Sandra Moriarty. by
Edition: 5th ed., International ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2000
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5823 .W455 2000.

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2.
Advertising & IMC : principles & practice / Sandra Moriarty, Nancy Mitchell, William Wells. by
Edition: 9th ed.
Material type: Text Text; Format: print
Publication details: Boston : Prentice Hall, c2012
Availability: No items available.

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