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1.
Essentials of marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : Thomson/ South-Western, c2006
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF 5415.L2623 2006.

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2.
Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel. by
Edition: Ninth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: E Copyright date: ©2008.
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415 .L2624 2008 OS.

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3.
Essentials of marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. by
Edition: 2nd. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: E
Publication details: Australia ; United States : South-Western College Pub., c2001
Availability: Not available: UMK Kampus Kota: Damaged (1).

4.
The future of business : the essentials, instructor's edition / Lawrence J. Gitman, Carl McDaniel by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : Thomson South-Western, c2006
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HD70.U5 G58 2006 OS.

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5.
Marketing research / Carl McDaniel, Jr., Roger Gates. by
Edition: 7th ed.
Material type: Text Text; Format: print
Publication details: Hoboken, NJ : Wiley, c2007
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5415.2 .M33 2007 AV, ...

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6.
Essentials of marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel. by
Edition: 6th ed.
Material type: Text Text; Format: print
Publication details: Mason, Ohio : London : South-Western ; Cengage Learning [distributor], c2009
Availability: Items available for reference: UMK Kampus Bachok: Not for loan (1)Call number: HF5415 .L36 2009 REF. Not available: UMK Kampus Kota: Damaged (1).

7.
The future of business : the essentials / Lawrence J. Gitman, Carl McDaniel. by
Material type: Text Text; Format: print
Publication details: Mason, OH : South-Western Cengage Learning, c2009
Availability: Items available for loan: UMK Kampus Kota (3)Call number: HD70.U5 G58 2009 OS, ...

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8.
Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : South-Western Cengage Learning, c2009
Availability: Not available: UMK Kampus Kota: Damaged (1).

9.
The essentials of future of business / Carl McDaniel, Lawrence J. Gitman by
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: Mason, Ohio : Thomson South-Western, 2009
Availability: Not available: UMK Kampus Kota: Damaged (1).

10.
The future of business : the essentials / Lawrence J. Gitman, Carl McDaniel. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia ; Mason, OH : South-Western Cengage Learning, c2009
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HD70.U5 G58 2009 OS, ...

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11.
Marketing research. by
Edition: 9th ed., International student version / Carl McDaniel, Jr., Roger Gates.
Material type: Text Text; Format: print
Publication details: Hoboken, N.J. : Wiley, c2013
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5415.2 .M33 2013, ... Not available: UMK Kampus Kota: In Processing(Cataloging) (1).

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12.
Marketing research. by
Edition: 9th ed.,International student version / Carl McDaniel,Jr.,Roger Gates.
Material type: Text Text; Format: print
Publication details: Hoboken,N.J. : Wiley, 2013
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5415.2 .M33 2013, ... Not available: UMK Kampus Bachok: In Processing(Cataloging) (1). UMK Kampus Kota: In Processing(Cataloging) (2).

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13.
MKTG 7 / [Charles W. Lamb, Joseph F. Hair, Carl McDaniel] by
Edition: Student ed
Material type: Text Text; Format: print
Publication details: Mason, Ohio : Andover : South-Western ; Cengage Learning [distributor], 2014
Other title:
  • Marketing
  • Marketing 7
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415 .L46 2014.

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14.
Marketing research. by
Edition: 9th ed., International student version / Carl McDaniel, Jr., Roger Gates.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2013
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: HF5415.2 .M33 2013.

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15.
Marketing research essentials / Carl McDaniel, Jr., Roger Gates. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Chichester : Wiley ; John Wiley [distributor], 2012
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.2 .M33 2012.

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16.
Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel. by
Edition: Twelfth edition.
Material type: Text Text; Format: print
Publisher: Mason, OH : South-Western/Cengage Learning, 2013Copyright date: ©2013
Availability: Items available for loan: UMK Kampus Kota (4)Call number: HF5415 .L363 2013, ...

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17.
Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel. by
Edition: Twelfth edition.
Material type: Text Text; Format: print
Publisher: Mason, OH : South-Western/Cengage Learning, 2013Copyright date: ©2013.
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5415 .L363 2013, ...

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