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1.
SERVICES MARKETING : People, Technology, Strategy / Jochen Wirtz, Christopher Lovelock by
Edition: Eighth edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New Jersey : World Scientific, [2016]Copyright date: ©2016
Availability: Items available for loan: UMK Kampus Bachok (7)Call number: HD9980.5 .W57 2016, ... Items available for reference: UMK Kampus Bachok: Not for loan (3)Call number: HD9980.5 .W57 2016, ...

2.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by
Edition: 6th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Harlow : Prentice Hall, 2007
Availability: Not available: UMK Kampus Kota: Damaged (1).

3.
Services marketing in Asia : a case book / Jochen Wirtz, Christopher Lovelock. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : Pearson/Prentice Hall, 2005
Availability: Items available for reference: UMK Kampus Kota: Not for loan (1)Call number: HD997 .A2 W57 2005 REF.

4.
Essential of services marketing / Christopher H. Lovelock, Jochen Wirtz, Patricia Chew by
Material type: Text Text; Format: print
Publication details: Singapore : Prentice Hall, c2009
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HD9980.5 .L68 2009 OS, ... Items available for reference: UMK Kampus Kota: Not for loan (1)Call number: HD9980.5 .L68 2009 REF.

5.
Essentials of services marketing / Jochen Wirtz, Patricia Chew, Christopher Lovelock. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: Singapore : Prentice Hall, c2012
Other title:
  • Services marketing.
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: HD9980.5 .W57 2012. UMK Kampus Kota (1)Call number: HD9980.5 .W57 2012. Not available: UMK Kampus Kota: In Transit (1).

6.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Pearson, 2011
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5415.13 .L68 2011, ...

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