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The future of marketing : critical 21st-century perspectives / edited by Philip J. Kitchen.

Contributor(s): Material type: TextTextPublication details: New York : Palgrave Macmillan, 2003.Description: xxi, 196 p. : ill. ; 23 cmISBN:
  • 9780333992869
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode
Open Shelf Open Shelf UMK Kampus Kota UMK Kampus Kota DEFAULT Kampus Kota Open Shelf HF5415 .F945 2003 OS (Browse shelf(Opens below)) Available 10070194

Fakulti Keusahawanan dan Perniagaan.

Includes bibliographical references (p. 180-189) and index.

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