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Personal influence : the part played by people in the flow of mass communications / Elihu Katz & Paul F. Lazarsfeld ; with a new introduction by Elihu Katz and a foreword by Elmo Roper.

By: Contributor(s): Material type: TextTextPublication details: New Brunswick, N.J. : Transaction Publishers, c2006.Edition: 2nd edDescription: xxxiv, 400 p. : ill. ; 23 cmISBN:
  • 9781412805070
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode
Open Shelf Open Shelf UMK Kampus Kota UMK Kampus Kota DEFAULT Kampus Kota Open Shelf HM1236 .K38 2006 OS (Browse shelf(Opens below)) Available 10010658

T.p. verso: "Originally published in 1955 by The Free Press."

Includes bibliographical references (p. 301-393) and indexes.

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