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1.
Global marketing : a decision-oriented approach / Svend Hollensen. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England : Prentice Hall, 2007
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF1416 .H65 2007.

2.
Essentials of global marketing / Svend Hollensen. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Pearson, 2012
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF1416 .H65 2012, ...

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