Buyer behaviour : understanding consumer psychology and marketing / Flip du Plessis, Deon Rousseau ; contributing authors, Christo Boshoff ... [et al.].

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Material type: Text

TextPublication details: Cape Town, South Africa ; New York : Oxford University Press, 2007.Edition: 4th edDescription: xvi, 388 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode
Open Shelf	UMK Kampus Kota	UMK Kampus Kota	DEFAULT	Kampus Kota Open Shelf	HF5415.127 .B89 2007 OS (Browse shelf(Opens below))	Available		10067162

Fakulti Keusahawanan & Perniagaan

Includes bibliographical references (p. 366-367) and index.

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