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Essential of services marketing / Christopher H. Lovelock, Jochen Wirtz, Patricia Chew by
Material type: Text Text; Format: print
Publication details: Singapore : Prentice Hall, c2009
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HD9980.5 .L68 2009 OS, ... Items available for reference: UMK Kampus Kota: Not for loan (1)Call number: HD9980.5 .L68 2009 REF.

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2.
Essentials of services marketing / Jochen Wirtz, Patricia Chew, Christopher Lovelock. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: Singapore : Prentice Hall, c2012
Other title:
  • Services marketing.
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: HD9980.5 .W57 2012. UMK Kampus Kota (1)Call number: HD9980.5 .W57 2012. Not available: UMK Kampus Kota: In Transit (1).

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