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1.
Product strategy and management / Michael Baker and Susan Hart. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : FT Prentice Hall, 2007
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.1 .B35 2007 OS. Not available: UMK Kampus Kota: Damaged (1).

2.
Product strategy and management / Michael Baker and Susan Hart by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : FT Prentice Hall, 2007
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.15 .B353 2007.

3.
Marketing strategy and management Michael J. Baker by
Edition: 4th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Palgrave Macmillan, 2007
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.13 .B353 2007 OS.

4.
Marketing theory : a student text / edited by Michael J. Baker & Michael Saren. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles : SAGE, 2010
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415 .M37 2010 OS.

5.
Marketing theory : a student text / edited by Michael J. Baker & Michael Saren. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: Los Angeles : SAGE, 2010
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415 .M323 2010 OS.

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