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1.
Advertising, Promotion, and other Aspects of Integrated Marketing Communications / J. Craig Andrews, Marquette University, Terence A. Shimp, University of South Carolina by
Edition: Eleventh Edition
Publisher: Australia ; United States : Cengage, 2025Copyright date: ©2025
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.123 .S537 2025.

2.
Advertising, Promotion and other aspects of Integrated Marketing Communication / Terence A. Shimp, J. Craig Andrews. by
Edition: Tenth edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Australia : Cengage, 2018Copyright date: ©2018
Availability: Items available for loan: UMK Kampus Kota (7)Call number: HF5415.123 .S55 2018, ... Items available for reference: UMK Kampus Bachok: Not for loan (1)Call number: HF5415.123 .S55 2018.

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