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	1.	Do you want to keep your customers forever? / B. Joseph Pine II, Don Peppers, and Martha Rogers. by Pine, B. Joseph Peppers, Don Rogers, Martha, 1952- Series: Harvard business review classics Material type: Text; Format: print Publication details: Boston, Mass. : Harvard Business Press, c2009 Availability: Items available for reference: UMK Kampus Bachok: Not for loan (1)Call number: HF5415.527 .P56 2009 SP.
	2.	Managing customer relationships : a strategic framework / Don Peppers, Martha Rogers. by Peppers, Don Rogers, Martha, 1952- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, New Jersey : John Wiley & Sons, c2004 Availability: Not available: UMK Kampus Kota: Damaged (1).
	3.	Return on customer : creating maximum value from your scarcest resource / Don Peppers and Martha Rogers. by Peppers, Don Rogers, Martha, 1952- Material type: Text; Format: print Publication details: Singapore : Marshall Cavendish Business, c2005 Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5415.527 .P47 2005 OS, ... Place hold
	4.	Managing customer relationships : a strategic framework / Don Peppers, Martha Rogers. by Peppers, Don Rogers, Martha, 1952- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley, 2011 Availability: Items available for loan: UMK Kampus Kota (2)Call number: HF5415.5 .P458 2011, ... Not available: UMK Kampus Kota: Damaged (2). Place hold

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