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281.
Designing brand identity : an essential guide for the whole branding team / Alina Wheeler. by
Edition: 4th edition.
Material type: Text Text; Format: print
Publication details: Hoboken, New Jersey : John Wiley & Sons, Inc., [2013]
Availability: Not available: UMK Kampus Bachok: Lost (1).

282.
Product placement in Hollywood films : a history / Kerry Segrave. by
Material type: Text Text; Format: print
Publication details: Jefferson, N.C. : McFarland, c2004
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF6146.P78 S44 2004.

283.
Handbook of product placement in the mass media : new strategies in marketing theory, practice, trends, and ethics / Mary-Lou Galician, editor. by
Material type: Text Text; Format: print
Publication details: New York : Best Business Books, c2004
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF6146.P78 H36 2004.

284.
Destination branding : managing place reputation/ Nigel Morgan, Annette Pritchard, Roger Pride. by
Edition: 3rd ed.
Material type: Text Text; Format: print
Publication details: Oxford : Butterworth-Heinemann, 2011
Availability: Items available for loan: UMK Kampus Kota (1)Call number: G155.A1 M67 2011 OS.

285.
Copywriting : successful writing for design, advertising,and marketing / Mark Shaw. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: London : Laurence King, c2012
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5825 .S47 2012.

286.
Art directors annual 91. by
Material type: Text Text; Format: print
Publication details: New York : ADC Publications, 1981-
Availability: Items available for reference: UMK Kampus Bachok: Not for loan (1)Call number: NC997.A1 A77 2012.

287.
Advertising and reality : a global study of representation and content / edited by Amir Hetsroni. by
Material type: Text Text; Format: print
Publication details: New York : Continuum International Publishing Group, c2012
Availability: Items available for loan: UMK Kampus Jeli (1)Call number: HF5823 .A384 2012.

288.
Unlocking the social media code /c Sen Ze by
Material type: Text Text; Format: print
Publication details: Kuala Lumpur : Kanyin Publications, 2011
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: HM742 .S46 2011. UMK Kampus Kota (1)Call number: HM742 .S46 2011.

289.
Delivery system handbook for personal care and cosmetic products : technology, applications, and formulations / edited by Meyer R. Rosen. by
Material type: Text Text; Format: print
Publication details: Norwich, NY : William Andrew Pub., c2005
Availability: Items available for loan: UMK Kampus Jeli (1)Call number: TP983.3 .D45 2005. UMK Kampus Kota (1)Call number: TP983.3 .D45 2005.

290.
Creative strategy in advertising / Bonnie L. Drewniany, A. Jerome Jewler by
Edition: 11th ed
Material type: Text Text; Format: print
Publication details: Belmont, Calif. : Wadsworth, c2014
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5825 .J46 2014.

291.
Communicating fashion brands / [editor in chief, Lin Shinjian] by
Material type: Text Text; Format: print
Publication details: Hong Kong : Sendpoints, [2012]
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: HD9940.A2 C584 2012.

292.
The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns / Pete Barry. by
Edition: 2nd ed., rev. & expanded.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Thames & Hudson, 2012
Availability: Items available for loan: UMK Kampus Bachok (2)Call number: HF5823 .B27 2012, ...

293.
Super Premium : extraordinary premium for promoting your brand / [associate producer, Janet Lui ; contributing editor, Taka Nakanishi , Etsuko Yoshizawa , Godfrey Kwan , Godfrey Kwan , Myke Cheng] by Series: SSS collection series
Material type: Text Text; Format: print
Publication details: Hong Kong : [Corte Madera, Calif. : AllRightsReserved ; Distributed by Gingko Press], 2007
Other title:
  • Super premium : novelties from here and beyond
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: HF6146.P7 S8 2007.

294.
Eiko Ishioka / [editor: Jianping He ; translation (English-Chinese): Candie Zhu, Chengcheng Zhang, Xiaoying Chu ; translation (Chinese-English): Michael Funk] by Series: Master of design
Material type: Text Text; Format: print
Publication details: Kaki Bukit Techpark II, Singapore : Page One Publishing Private Ltd., 2006
Availability: Items available for loan: UMK Kampus Bachok (2)Call number: NC999.6.J3 I833 2006, ...

295.
Introducing : culture identities : design for museums, theaters and cultural institutions / [edited by Robert Klanten and Anna Sinofzik ; text and preface by Anna Sinofzik]. by
Material type: Text Text; Format: print
Publication details: Berlin : Gestalten, 2013
Availability: Items available for loan: UMK Kampus Bachok (2)Call number: NC1002.A78 I587 2013, ...

296.
The Unpublished David Ogilvy by
Material type: Text Text; Format: print
Publication details: London : Profile, 2012
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5810.O34 O35 2012.

297.
Hegarty on advertising : turning intelligence into magic / John Hegarty. by
Material type: Text Text; Format: print
Publication details: New York : Thames & Hudson Ltd., c2011
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: HF5810.H44 A3 2011. Not available: UMK Kampus Kota: Damaged (1).

298.
Advertising for people who don't like advertising / by Kesselskramer. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Laurence King Pub, 2012
Availability: Items available for loan: UMK Kampus Bachok (2)Call number: HF5823 .K47 2012, ...

299.
Contemporary advertising and integrated marketing communications / William F. Arens, Michael F. Weigold, Christian Arens. by
Edition: 14th ed.
Material type: Text Text; Format: print
Publication details: New York, NY : McGraw-Hill/Irwin, c2013
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5821 .B62 2013.

300.
Creative strategies : idea management for marketing, advertising, media and design / Mario Pricken. by
Material type: Text Text; Format: print
Publication details: London ; New York : Thames & Hudson, 2010
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5823 .P75 2010.

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