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241.
Strategic Brand Management and Development : Creating and Marketing Successful Brands / Sotiris T. Lalaounis by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2021Copyright date: ©2021
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.1255 .L35 2021.

242.
THE ART OF SUCCESSFUL BRAND COLLABORATIONS : PARTNERSHIPS WITH ARTISTS, DESIGNERS, MUSEUMS, TERRITORIES, SPORTS, CELEBRITIES, SCIENCE, GOOD CAUSEAND MORE / Geŕaldine Michel and Reine Willing. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London ; New York : Routledge, Taylor & Francis Group, 2020
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HD69.S8 M53 2020.

243.
Islamic marketing and branding : theory and practice / edited by T. C. Melewar and S. F. Syed Alwi. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2018Copyright date: ©2018
Availability: Items available for loan: UMK Kampus Kota (4)Call number: HF5415.12.I74 I85 2018 , ...

244.
Flexible visual identity : logos for a stronger brand / edited by Chen Jinming and Wang Xiangliang. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Victoria, Australia : The Images Publishing Group Pty Ltd, 2018
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: NC1002.L63 F54 2018.

245.
Brand Management : CONSUMER BRAND RELATIONSHIP (CBR) IN STRONG BRAND DEVELOPMENT / Noor Hasmini Abd Ghani, Md. Kashedul Wahab Tuhin. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Kota Bharu, Kelantan : UMK Press, 2022
Availability: Items available for loan: UMK Kampus Bachok (5)Call number: HF5415.15. N66 2022, ... UMK Kampus Kota (10)Call number: HF5415.15. N66 2022, ...

246.
The brand gap : how to bridge the distance between business strategy and design : a whiteboard overview / by Marty Neumeier. by
Edition: Rev. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Berkekley, CA : New Riders, c2006
Availability: No items available.

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