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121.
Bite-sized marketing : realistic solutions for the overworked librarian / Nancy Dowd, Mary Evangeliste, & Jonathan Silberman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Chicago : American Library Association, 2010Copyright date: ©2010
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: Z716.3 .D69 2010.

122.
Librarians as community partners : an outreach handbook / edited by Carol Smallwood. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: ©2010Publisher: Chicago : American Library Association, 2010
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: Z711.7 .L52 2010.

123.
The visible librarian : asserting your value with marketing and advocacy / Judith A. Siess. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Chicago : American Library Association, 2003Copyright date: ©2003
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: Z716.3 .S54 2003.

124.
Being indispensable : a school librarian's guide to becoming an invaluable leader / Ruth Toor and Hilda K. Weisburg by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Chicago : American Library Association, 2011Copyright date: ©2011
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: Z675.S3 T66 2011.

125.
Blueprint for your library marketing plan : a guide to help you survive and thrive / by Patricia H. Fisher and Marseille M. Pride ; with assistance from Ellen G. Miller. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Chicago : American Library Association, 2006Copyright date: ©2006
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: Z716.3 .F57 2006.

126.
Sports fundraising : dynamic methods for schools, universities and youth sport organizations / edited by David Kelley. by
Material type: Text Text; Format: print
Publication details: New York : Routledge, c2012
Availability: Items available for loan: UMK Kampus Kota (1)Call number: GV714 .K45 2012.

127.
Sports publicity : a practical approach / Joe Favorito. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: London ; New York : Routledge, 2013
Availability: Items available for loan: UMK Kampus Kota (1)Call number: GV174 .F38 2013. Not available: UMK Kampus Kota: Damaged (1).

128.
Crisis communications : the definitive guide to managing the message / by Steven Fink. by
Material type: Text Text; Format: print
New York : McGraw-Hill, 2013
Availability: Items available for loan: UMK Kampus Kota (2)Call number: HD49 .F56 2013, ...

129.
Creating great visitor experiences : a guide for museums, parks, zoos, gardens, & libraries / Stephanie Weaver. by
Material type: Text Text; Format: print
Publication details: Walnut Creek, Calif. : Left Coast Press, c2007
Availability: Items available for loan: UMK Kampus Bachok (1)Call number: AM11 .W43 2007.

130.
Public relations writing : form and style / Doug Newsom, Jim Haynes. by Series: Wadsworth series in mass communication and journalism
Edition: 10th ed.
Material type: Text Text; Format: print
Publication details: Boston, MA : Wadsworth Cengage Learning, c2014
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HM1221 .N478 2014.

131.
Branding in governance and public management / by Jasper Eshuis and Erik-Hans Klijn. by Series: Routledge critical studies in public management ; 8
Material type: Text Text; Format: print
Publication details: New York : Routledge, 2012
Availability: Items available for loan: UMK Kampus Kota (1)Call number: JF1525.C59 E75 2012. Not available: UMK Kampus Kota: Damaged (1).

132.
Public relations : the profession and the practice / Dan Lattimore ... [et al.]. by
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: New York : McGraw-Hill, 2012
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HM1221 .P82 2012.

133.
Winning corporate reputation strategies : lessons from Asia Pacific / edited by Mark Chong and Jin Montesano. by
Material type: Text Text; Format: print
Publication details: Singapore : McGraw-Hill, c2012
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HD59.2 .W56 2012.

134.
orporate reputation : brand and communication / Stuart Roper and Chris Fill. by
Material type: Text Text; Format: print
Publication details: Harlow, England ; New York : Pearson, 2012
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HD59.2 .R66 2012. Not available: UMK Kampus Kota: Damaged (1).

135.
Wild west 2.0 : how to protect and restore your online reputation on the untamed social frontier / Michael Fertik and David Thompson by
Material type: Text Text; Format: print
Publisher: New York : American Management Association, c2010
Availability: Not available: UMK Kampus Kota: Damaged (2).

136.
Crisis communications : a casebook approach / Kathleen Fearn-Banks. by Series: Communication series
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: New York : Routledge, 2011
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HD59 .F37 2011.

137.
Mediawriting : print, broadcast, and public relations / W. Richard Whitaker, Janet E. Ramsey, Ronald D. Smith. by
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: New York : Routledge, 2012
Availability: Items available for loan: UMK Kampus Kota (1)Call number: P96.A86 W48 2012.

138.
The publicity handbook / David R. Yale. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, Ill., U.S.A. : NTC Business Books, c1991
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HD59 .Y33 1991.

139.
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / David Meerman Scott. by
Material type: Text Text; Format: print
Publication details: Hoboken, New Jersey : John Wiley & Sons, Inc., [2013]
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HF5415.1265 .S393 2013.

140.
Media training 101 : a guide to meeting the press / Sally Stewart. by
Material type: Text Text; Format: print
Publication details: Hoboken, N.J. : Wiley, c2004
Other title:
  • Media training one hundred and one
  • Media training one hundred one
  • Media training one oh one
Availability: Items available for loan: UMK Kampus Kota (1)Call number: HD59 .S755 2004.

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