Stubbs, Evan. <br/><br/>
Big data, big innovation :  enabling competitive differentiation through business analytics / 
Evan Stubbs. 
 - Hoboken, New Jersey :  Wiley  2014. 
 - xvii, 232 p. :  ill. ;  24 cm. 
 - Wiley & SAS business series. .
 - Wiley & SAS business series. .
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9781118724644 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Big data.<br/>Business planning.<br/>Decision making--Statistical methods.<br/>Industrial management--Statistical methods.<br/>Strategic planning.