Ruzzier, Maja Konecnik. Marketing for entrepreneurs and SMEs. a global perspective / Hisrich, Mitja Ruzzier, Robert D. Hisrich : Maja Konecnik Ruzzier, Mitja Ruzzier, Robert D. Hisrich. - Cheltenham : Edward Elgar, 2013. - 256 p. : ill. ; 24 cm. Includes bibliographical references and index ISBN: 9781781955963 Subjects--Topical Terms: Entrepreneurship.Marketing.