TY  - BOOK
AU  - Haslinda Hashim.
AU  - Rosli Saleh
TI  - Marketing towards delivering: consumer value 
SN  - 9789675771903
PY  - 2013///
CY  - Kuala Lumpur
PB  - McGraw-Hill Education (Malaysia) Sdn. Bhd.
KW  - Consumer satisfaction
KW  - Marketing
KW  - Management
ER  -