Rebranding SPA image : case study of karar enterprises - Yusnor Izzah Mohd Yusop; Noraani Mustapha; Malaysian Graduate School; Zulkarnain Muhammad Sori. (Kelantan : Universiti Malaysia Kelantan, 2014)
Supervisor : Prof. Madya Dr. Noraani Mustapha.
Incledes bibliographical references and index.
Keywords: New business enterprises