Rizham Ibni JHR ventures : driving forces of marketing in event management, / Tesis MBA. Rizham Ibni. - Kelantan : Universiti Malaysia Kelantan, 2014 - iv, 67 . ; 30 cm. Supervisor : Dr. Wan Nazrol Wan Mohd Nasir. Includes bibliographical references and index. Subjects--Topical Terms: Event management.