Cooper, Donald R.

Business research methods / Donald R. Cooper, Pamela S. Schindler. - 12th ed. - New York, NY : McGraw-Hill/Irwin, 2014. - xxvi, 692 p. : ill. ; 29 cm. - The McGraw-Hill/Irwin series in operations and decision sciences. .

Includes bibliographical (p.630-651) and index

9780073521503


Industrial management--Research.