Benson, James M.

22 keys to sales success : how to make it big in financial services / Twenty-two keys to sales success. James M. Benson, Paul Karasik. - 1st ed. - Princeton : Bloomberg Press, [2004] - xi, 203 p. : ill. ; 24 cm

9781576601495


Brokers--Vocational guidance.
Cross-selling financial services.
Relationship banking.