TY  - BOOK
AU  - Maisel,Lawrence
AU  - Cokins,Gary
TI  - Predictive business analytics: forward looking capabilities to improve business performance 
T2  - Wiley & SAS business series
SN  - 9781118175569
PY  - 2014///
CY  - Hoboken, New Jersey
PB  - John Wiley & Sons, Inc.
KW  - Business intelligence
KW  - Business planning
KW  - Statistical methods
KW  - Decision making
N1  - Includes bibliographical references and index
ER  -