Semple, Euan. Organizations don't tweet, people do : a managers guide to the social Web / Euan Semple. - Chichester, West Sussex ; Hoboken, NJ : Wiley, 2012. - xi, 282 p. ; 23 cm. Includes bibliographical references (p. [271]-272) and index. ISBN: 9781119950554 Subjects--Topical Terms: Management.Online social networks.