TY  - BOOK
AU  - Thomson,James Neil
AU  - Baden Fuller,C.
TI  - Basic strategy in context: European cases and texts 
SN  - 1405161086 (cloth)
PY  - 2010///
CY  - Oxford
PB  - Wiley-Blackwell
KW  - Strategic planning
KW  - Europe
KW  - Case studies
N1  - Includes bibliographical references and index
ER  -