TY  - BOOK
AU  - Polivy,Deborah Kaplan
TI  - Donor cultivation and the donor lifecycle map: a new framework for fundraising 
SN  - 9781118603772
PY  - 2014///
CY  - Hoboken, New Jersey
PB  - John Wiley & Sons, Inc.
KW  - Fund raising
KW  - Nonprofit organizations
KW  - Management
N1  - Includes bibliographical references and index
ER  -