TY  - BOOK
AU  - Waters,Joe
AU  - MacDonald,Joanna
TI  - Cause marketing for dummies
T2  - For dummies
SN  - 9781118011300
PY  - 2011///
CY  - Hoboken, NJ
PB  - Wiley
KW  - Social marketing
KW  - Nonprofit organizations
KW  - Marketing
N1  - Includes index
ER  -