Location-based marketing for dummies /
Aaron Strout and Mike Schneider ; forword by BJ Emerson.
- Hoboken, NJ : John Wiley & Sons, 2011.
- xix, 262 p. : ill. ; 24 cm.
- For dummies .
Includes index
9781118022498
Branding (Marketing) Business communication. Consumer behavior. Consumers--Research. Customer relations. Internet marketing. Internet marketing--Social aspects. Marketing. Marketing--Management. Online social networks--Economic aspects. Social media--Economic aspects. Social media--Marketing. Social media--Research. Social networks.