Brown, Linden, 1938- The customer culture imperative : a leader's guide to driving superior performance / Dr. Linden R. Brown and Chris L. Brown. - New York : McGraw-Hill Education, 2014. - xvii, 318 p. : ill. ; 24 cm. Includes bibliographical references and index ISBN: 0071821147 9780071821148 Subjects--Topical Terms: Consumer satisfaction.Leadership.