TY  - BOOK
AU  - McCracken,Grant David
TI  - Culturematic: how reality TV, John Cheever, a Pie Lab, Julia Child, fantasy football, Burning man, the Ford Fiesta movement, Rube Goldberg, NFL films, Wordle, Two and a half men, a 10,000-year symphony, and ROFLcon memes will help you create and execute breakthrough ideas 
SN  - 9781422143292
PY  - 2012///
CY  - Boston, Mass.
PB  - Harvard Business Press
KW  - Creative thinking
KW  - Diffusion of innovations
KW  - Management
KW  - Social aspects
KW  - New products
KW  - Popular culture
KW  - Economic aspects
KW  - Technological innovations
N1  - Includes bibliographical references (p. [237]-267) and index
ER  -