Winning corporate reputation strategies : lessons from Asia Pacific / edited by Mark Chong and Jin Montesano. - Singapore : McGraw-Hill, c2012. - xx, 178 p. : ill. ; 23 cm.

Includes bibliographical references and index.

9780071327039


Corporate image--Management.--Asia
Corporate image--Management.--Pacific Area
Corporations--Public relations--Asia.
Corporations--Public relations--Pacific Area.