TY  - BOOK
AU  - Majaro,Simon
TI  - International marketing: a strategic approach to world markets 
T2  - Routledge library editions. International marketing
SN  - 9780415643368
PY  - 2013///
CY  - London
PB  - Routledge
KW  - Export marketing
N1  - Includes bibliographical references and index
ER  -