Rau, Pei-Luen Patrick. <br/><br/>
Cross-cultural design for IT products and services / 
Pei-Luen Patrick Rau, Tom Plocher, Yee-Yin Choong. 
 - Boca Raton :  CRC Press,  c2013. 
 - xx, 239 p. :  ill. (some col.) ;  24 cm. 
 - Human factors and ergonomics .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781439838730 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in design.<br/>Human-computer interaction.<br/>Intercultural communication.<br/>User interfaces (Computer systems)--Cross cultural studies.